Campaign Manager’s Getting Started Wizard

Thursday, January 26th, 2012

:: Tips & Tricks

If you are a first time user of Campaign Manager, you can get your campaign started in just a few easy steps. The Getting Started wizard will walk you through the initial process of setting up a campaign with ease; the simplicity makes it possible to market your product and service in a matter of minutes! Continue Reading

Creating a Clear Call to Action

Tuesday, January 24th, 2012

:: Best Practices

The simplest and most obvious approach in email marketing is often overlooked. Creating a clear call-to-action is one of the most important elements of email marketing and should be the focus of your campaign.

The underlying goal of your message is to prompt your target audience into a specific “action”. The action can manifest itself in many forms Continue Reading

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